MRIGAATHA – IDAM

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MRIGAATHA

Inspired from Panchtantra, an ancient collection of animal fables, two upcoming contemporary Indian brands, IDAM & raiman collaborate on their design aesthetics to present an exclusive range of kids home and apparel products. We all remember Panchtantra, as a collection of bed time stories that were told with a moral at the end of it. Taking this a notch higher, we decided to connect the kids of today’s generation with the same values and learnings through their everyday surroundings which can be the clothes they wear, or the pillows they sleep on, or even the toys they play with. Each product will have a story to tell and an animal to befriend. ALL FABRICS ARE ORGANIC & NATURAL.

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